In today’s press releases was this blurb from CGS and Stream57 about their new partnership offering streaming video support for CGS’ webcasting platform. Used extensively for broadcast-style presentations such as training and executive pitches, video is finding its way into more B2B webcasts for demonstrations or to add a more personal touch by giving an […]
Great Webcasts? Begin with a great plan
What are the steps that go into a great webcast? This post looks at all the tasks you should think about before your webcast ever begins – and where to turn for help in making your events pop.
Happy 40th, Internet!
It’s the internet’s 40th birthday, and that got me to thinking about where I was 40 years ago this week. – Brooklyn Tech high school where I was learning my first programming language, FORTRAN IV. We had an IBM 1130 minicomputer at Tech, one of the very few high schools to have any kind of computer […]
Product Marketing via Webcasts
Welcome to MRK Marketing and the Webcast Maven (Michael) – all about using webcasts to market your product or service. Why webcasts? They generate quality leads from viewers who actively attend events, are easily recorded for archival usage, position marketers as thought leaders, and deliver interactive live demos and literature. What’s a great webcast? Successful webcasts tell a 20-45 minutes story about a problem and its resolution […]
Writing
Need English? MRK delivers, whether your need is complex or mundane. We’ve written white papers, battle cards, social media blogs and posts, advertising copy, data sheets and technical literature for a broad range of marketers worldwide. If you need writing, you can depend on MRK to deliver the talent, and product the exact result […]
Live Event Marketing Services
We are offer a full range of live event services for meetings of any size. Whether you are planning an intimate roundtable discussion over breakfast, a moderated dinner, or branded conference, you can count on MRK for Agenda planning Content Creation Venue Selection and Booking Registration Services Live Event Moderation to name just a few. […]
Webinar Content, Moderation and Production
If your marketing needs include web presentations or webinars, you’ve found the right place. We produce, create, write, and moderate webinars for companies large and small – over 1200 in fact. We can provide any and all webinar services you need, just ask.